2
INDIVIDUALS
SOLVING
PROJECT
DELEMMAS
2
INDIVIDUALS
SOLVING
PROJECT
DELEMMAS
LOWER SILESIAN
WINE ASSOCIATION
TRIFOLD
01. The Project
Every year, more than a dozen vineyards from Poland introduce their wines for sale. The area of crops in Poland is constantly growing, and above all - Polish wine is becoming more and more popular among European and International consumers. One might even say that it has become fashionable. In this evolution, Lower Silesia vineyards have clearly marked their place not only on the wine map of Poland. Founded in 2014, association represents 20 of the most important vineyards of Lower Silesia, whose total area of cultivation exceeds 45 hectares – a significant portion of the country’s 222 hectares of vineyards as of 2017.
02. The Goal
The main goal of the Association is to promote mutual cooperation among its members and spread a word about Polish winemaking culture to broader audience. Alongside these efforts the Lower Silesian Beer and Wine Route is being established to include both vineyards of the association and craft breweries to work together towards European and furthermore International recognition
Tasks
Deliver the association introduction
Tell the how-everything-began story
Describe historical and now-days position of Polish winemaking culture on the European winemaking map
Spread the word about individual vineyards and Wine Route of Lower Silesia